Your brand is over 60 years old. But your digital offering is also the best in the market. Is your brand communication creating the impression that your firm is nimble and contemporary. Or do millennials go to much younger competition because they think your firm is old and fusty? And how prepared is your corporate brand to withstand “dragging” on social media over perceived violation of employee rights or allegations of gender discrimination or abuse?
Your brand may be an innovative new entrant that requires cachet. We work with you to develop a communication strategy that positions your firm in the most credible, appealing and commercially advantageous manner. We also work with firms to assess the design, effectiveness and impact of their communication strategy and budget.