Client:

A Nigerian Oil & Gas Services Company

The Assignment:

Public and Investor Relations Strategy

Our client had grown exponentially (benefitting from local content legislation) rendering services to foreign oil companies.  The company wanted to raise capital and invest in the equipment required to deliver more complex technical services. It approached us for designs (brochure, website, stationery, etc.) and public relations/corporate social responsibility strategy which it felt would boost its corporate image.

What we achieved:

We advised the client to reconstitute the Board of Directors. We assisted in searching for and inviting reputable Nigerians with high profiles in Nigeria’s oil and gas sector to serve on the board. We also advised and engaged a consultant to write a Corporate Governance Code for the firm. The CEO and senior staff felt much more confident in going about the fundraising.